Price per linear foot versus cost per square foot in PVC vinyl banner printing? It's not as simple as you think. The price of our banners is based on the size (height x width), the quantity of each design, the type of material, the finishing options and whether or not you need our designers to create your work of art. Due to the large number of options available, it's almost impossible to price banners simply on a square foot basis. The value of an installed banner should not be determined by what it costs you to manufacture it, but by what it is worth to your customer.
However, with the advent of digital printing in the 1990s, the opportunity for truly customizable, on-demand vinyl banners came to the fore, customers could now change their design at will, whether they ordered one banner or 100. Many online sign printers focus their business on banners and other printed signs; this allows them to reduce their costs because they produce banners in bulk. For this reason, a quantity of 1 banner will cost more per unit than 2 or more banners of the same design. A well-designed, full-color banner has more value because its graphic impact can do more to drive retail traffic and improve customer awareness.
We also have mesh banners and fabric banners if you're interested in something a little different to make your project really stand out from the crowd. You may be tempted to charge less because you don't have to cut and remove multiple colors of vinyl, but the fact that it took you less time to produce the banner doesn't influence its value to the customer. Other vinyl banner materials also include mesh banner material, which comes in some mesh configurations that allow more or less wind glide, although the actual percentage is only about eight to fifteen percent. Banners are sometimes sold by moving foot, but more often they are sold by square foot because there are several roll widths typical of banners that are digitally printed on a roll.custom banners